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Why Business Owners are Adopting Digital Marketing Small business owners are a practical bunch. So when it comes to digital marketing – websites, search ads, digital banners, email, mobile ads, and others – they approach it with a decidedly practical bent. “Generating leads and sales is very important to us,” says Jack
In the second part of this 2-part webinar series, you’ll discover how to help your business win with Social Media!  Attend this event to learn: How to increase leads up to 2,500% before you even start a social media campaign How to generate more site conversions with a blog 3
It is critical that you represent yourself online. More than 90 percent of consumers turn to the Internet for information about businesses and products.  That’s why it’s critical the business you’ve built is represented online in the way you want.     In
Last week I blogged about small businesses’ struggles to keep up with technology and maintain up-to-date websites. This week, I’ve got more heartening news: Despite the challenges, small business owners are embracing digital marketing, a new survey of small businesses by AT&T
The Secret to Getting Found on the Web Oh, how we all wish we knew the secrets to getting your business’s website to the top of search engine results. Yes, you can pay for the right to be on top, and I’m not saying that isn’t worth trying if your budget allows, but that’s getting ahead of myself. Every
Quick Q&A: Getting Your Business Online The internet has become an essential part of everyday life—for work and play. As a result, there have never been more ways to get your business online. This Q&A provides some basic information that will help you decide what type of online presence is right for your business. The term
Online Presence Toolkit SCORE and Verisign offer a variety of tools and advice for helping strengthen your small business' online presence.
The advantages the Internet offers are exponential and can help a small business not only get off the ground, but thrive in a competitive marketplace. But what’s the best way for you to establish an online presence?  Is a website right for your business?  Or are there other
The New Word of Mouth is Engagement Many small businesses and organizations find themselves seeking the right strategies, tools and tactics to make their marketing efforts as effective as possible.  But between Facebook and Twitter, email and mobile, deals, and whatever new social
If you’ve been using Pinterest over the last year and a half, you won’t be surprised when I tell you that there have been some big changes. This is especially true if you’ve been using the site to market your business or to show off the work of your organization. Over the

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