Back to mentorsKelly Lawrence
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How I can help you
Kelly Lawrence helps B2B innovators accelerate growth by converting market insights into practical action plans that deliver results. Kelly specializes in business analysis, strategic marketing, and new business development. Her clients learn how to stay in touch with customers through deep dialogue, develop and communicate unique value proposition and nail a profitable business model with proven revenue streams. She also teaches front-end-of-innovation best practices and project de-risking.
- Global Strategic Planning and Execution
- Business Plan Development
- New Business Development: new businesses, new products, new services, new markets, new customers, new business models
- B2B Product and Service Marketing
- Innovation
- Market Insights and Analytics
- P&L Management
- Integrated Marketing Communications
- New Product Development and Launch
- Contract Negotiation
- Global Cross-functional Team Development
Areas of expertise
Industry Experience
Education
MBA, Management, Cleveland State University, Cleveland, OH
BS, Business Management, Case Western Reserve University, Cleveland, OH
Communication methods
Phone
Video
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